10 optimized core shades designed to be intermixed providing a limitless palette of bespoke colors with Dual conditioning system to care and protect, with moisturizing agents and keratin proteins to help repair from within, giving lasting glossy shine INGREDIENTS Aqua (Water), Propylene Glycol, Cetearyl Alcohol, Distearoylethyl Dimonium Chloride, Panthenol, Hydrolyzed Keratin, Ethylhexylglycerin, Ceteareth-20, Phenoxyethanol, Parfum (Fragrance), Disodium EDTA, Basic Red 51, Basic Blue 124, Basic Violet 2, Basic Blue 99 MANUFACTURER CONTACT INFORMATION PZ Cussons (Europe) Ltd., ‘C’, Ardilaun Ct., 112-114 St Stephens Green, Dublin D02 TD28, Eire. PZ Cussons Beauty LLP, Manchester M22 5TG. See moreShampoo hair with Fudge Shampoo and thoroughly towel dry. Wearing gloves, apply selected color evenly to hair and comb through. Keep color off the scalp and expose skin. Process color between 15-30 minutes (average 20 minutes). Rinse hair with lukewarm water until water runs clear. Condition hair with Fudge Color Lock. Apply Fudge 1 Shot and style as desired. Duration and intensity of color will vary, depending on hair type and condition . Lasts between 3-30 washes. Ammonia free. Intense direct pigments. Creative semi-permanent conditioning color.