Our name stems from the parable of the Good Samaritan (though we are not associated with any religious denomination as a company). In the parable, a man is traveling and is robbed. He is stripped of everything he has. Many people walk by him, not unable but unwilling to help, until a Samaritan does, and it makes all the difference. For us, at GoodSam, the traveler is the farmer, and the soil, big agriculture and big food are the passersby who are not unable but unwilling to do anything. The Good Samaritans are those of us who stop, see and are willing to change our behaviors to make impact. At GoodSam we believe in food that's good for you and good for farmers. We believe that everyone should make a living wage and have a good quality of life. We believe in the quality of our soil and the farm practices that keep farms thriving for generations to come. And we believe that when you open a bag for a snack, you shouldn't have to wonder if the company you are spending your money with is doing the right thing.
