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A SQUARE, FACETED, STREAMLINED BOTTLE: Maintaining the same strong and sleek lines of its Guerlain heritage, Habit Rouge Le Parfum’s bottle takes on a bolder look with a darker red label that reflects the power and concentration of the bewitching fragrance. With a nod to the world of watchmaking, the heavy matte cap features a guilloche pattern. Taking its inspiration from the bold intensity of bourbon, Habit Rouge Le Parfum opens with the rich tonalities of a rum accord, followed perfectly with Guerlain’s unique vanilla tincture that is made according to its own special in-house process. Set alongside patchouli, it’s this vanilla tincture that lends Habit Rouge’s signature its unparalleled depth. LEGENDARY, INTENSE, PASSIONATE: As the first amber fragrance to be created for men, Habit Rouge was inspired by equestrianism, the pastime that was dear to its creator, Jean-Paul Guerlain. First released in 1965, Habit Rouge’s woody, spicy fragrance enveloped with round vanilla became an olfactory symbol of French elegance. SYNONYMOUS WITH STRENGTH, STRONGLY CONCENTRATED PARFUM OFFERS THE BOLDEST EXPRESSION OF A FRAGRANCE: To reinterpret Habit Rouge’s iconic amber fragrance, Guerlain’s perfumers have turned to the world of spirits as an inspiration. Drawing upon the emblematic notes and the spellbinding yet bold aesthetic of this world that shares so much with perfumery, this fragrance is crafted from an exceptional selection of highly concentrated ingredients to create a scent of unparalleled seduction.