Our products are free from fillers, sulfates, parabens, animal testing, and artificial colours and fragrances. We minimise packaging, avoiding boxes and leaflets, and using only reusable and recyclable materials. Packaged in a PET bottle, made from recycled content and recyclable. The outer packaging is 's shipping requirement and is recyclable. Concentrated, a little goes a long way, dilute before use. Easy to rinse due to its mild ingredients, leaving your cat's coat soft and clean. Aloe vera, akin to keratin, rejuvenates cat fur with essential nutrients, enhancing elasticity and reducing breakage for healthier, stronger coats. Irritant-free with no fragrance, soap, parabens, sulfates, or phosphates. Features a gentle, organic aloe vera (Aloin free) based formula, safe for cats aged six weeks and older. Gentle cat shampoo: pH-balanced, 99 natural, non-toxic, and plant-derived. Low lather, concentrated, and easy to rinse. Soothes, nourishes, and gently cleanses sensitive, itchy, or flaky skin.